Project Description

Project Details

IPW completed a detailed analysis of the feasibility of delivering a major new arena on Yas Island in Abu Dhabi (UAE), based on detailed research and consultation to explore the opportunities in what is a developing market with unique characteristics.

Our work included the development of a recommended facility mix and scale, identifying the optimum operator strategy, and advice on the operational performance of the facility including a detailed business plan informed by extensive international and local benchmark data.

Following the feasibility study, we subsequently developed the specification and headline design of the venue, and managed a diligent procurement process to select of the operator partner most suited to deliver on the project’s financial and non-financial requirements.

Our wider advice included exploring additional opportunities for Flash, the government-owned promoter, to bring more touring product to the venue and region.

Project Leads

Tristan Pople
Senior Consultant

Nick Russell