Project Details

IPW was appointed by Scottish Enterprise to deliver a detailed analysis of the key financial and performance implications of developing a new facility in Aberdeen to replace the existing Aberdeen Exhibition and Conference Centre.

This work included detailed analysis of the events market and emerging trends, plus consultation with the operating team and other key local stakeholders.

The study looked at AECC’s core business tourism activities and target events, to develop full and rounded advice on key opportunities and potential limitations associated with the proposed scheme.

Project Lead

Kelly du Preez
Operations Director